BETH ROONEY | Chicago | Photographer|
NEW WORK:: GRAY: GRAY-WEB-006

A stylist paints hair dye onto Pemalyn’s hair at her in-home salon in Oak Park, Illinois.
Diodorus Siculus, back in approximately 90 BC describes in detail how Celtic people used lime to dye their hair an intense blonde color in order to intimidate outsiders. A book entitled “Eighteen Books of the Secrets of Art & Nature,” published in 1661 explains various methods of coloring hair black, gold, green, red, yellow, and white. But it wasn’t until 1907 that a synthetic hair dye was developed, and it took another 40 years for Schwarzkopf, a German cosmetics firm, to launch the first at home hair color products paving the way for what is now a multi-billion-dollar industry.
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